Nigeria: We Are Promoting Nsukka Culture Through Beauty Pageant – Okwudili

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By Iliya Kure

Chief Executive Officer of OCO World, Mr. Celestine Okwudili, says his company is using the sponsorship of Nsukka Most Beautiful Girl Nigeria (NMBGN) beauty Pageant contest to promote the rich cultural heritage of Nsukka and to showcase it to the world.

Okwudili stated on Saturday in Nsukka, at the official Unveiling of 2021 winner of Nsukka Most Beautiful Girl, and announcement of sale of forms for 2022 edition of NMBGN.

According to him, the aim of organizing the beauty pageant is to promote Nsukka culture and values as well showcase beautiful, smart and intelligent Nsukka girls to the world, adding that the 2022 edition is open for all Nigerian girls.

He said, “as it has been the custom of OCO World, every year we try to look out for a young lady that will stand out in terms of beauty and intelligence in Enugu North Senatorial District.

“This year we are extending the invitation for the 4th edition of Nsukka Most Beautiful girl Nigeria to all Nigerian girls as we target to promote Nsukka culture and value to all Nigerians and the world in general through beauty pageantry contest.

“Our target is not just a good-looking girl, but a Diva, one who will serve as a role model for other girls in Nsukka, Nigeria and world over.

“Nsukka is blessed with rich cultural values, the people are well behaved and their women are known for their revered cultural norms and values.

“Therefore, whoever emerge winner irrespective of where the person comes from will represent the rich Nsukka cultural heritage, of course the winner must be beautiful, with good knowledge of Nsukka cultures, smart and intelligent,” he said.

He added that “the 2022 edition winner will smile home with brand new Toyota Spider, one-week international tourist trip for tourism experience and other consolation prize.

“2nd runner-up will get half a million naira with tourist trip within Nigeria, while 3rd runner-up will be given three hundred thousand naira, and one hundred thousand naira each will also be given to other six contestants as consolation prize,” he said.

While unveiling Okolie Chizoba as the winner of 2021 edition of NMBG beauty pageant, Okwudili expressed satisfaction with Chizoba the current Queen and the winners of the previous editions adding that they have done the Nsukka and OCO World proud by engaging into pet projects that have impacted and influenced young girls in Nsukka zone positively in their life, cultural and moral upbringing.

Also speaking, Event Manager of the NMBGN beauty pageant, Mr. Anyanso Ezekiel, said registration forms is already on sale for N7000 and is available in leading stores, cyber cafes and supermarkets in Nsukka and Enugu town, as well as all the bet9ja outlets in Nsukka, and can also be obtained online at OCO World website.

Ezekiel noted that the competition would be transparent, adding that all the judges are people of noble and proven integrity.

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